FASHION REVOLUTION

The Blog
Fashion Revolution have a strong social media presecnce with an online blog promoting the events taking place, things that have been achieved and sharing topical issues to educate. The blog is a great tool for people to get a better understanding of what Fash Rev is all about, as it encompasses eveything there about in one place.
The blog is a place that the Fashion Revolution Arts Tour could utilise after the event to differentiate each 5 events to show off what happend and what each individual university had to offer.
Promotional Posters
Fashion Revolution has created a poster to promote the event- This would be ideal to post around the univerity to inform students and staff of when the event is taking place.
It could also be posted around local shops and businesses to inform the general public as the event is open to everyone.
Social Media Platforms
Fashion Revolution currently have a strong social media presence utilising the four main platforms, twitter, instagram, pintrest and facebook.
Twitter: 16.1 k followers
Facebook: 32,124 followers
Instagram: 20.1 K followers
Pintrest: 702 followers
From theses statistics, it would seem as though twitter, instagram and facebook would be the best platforms to create a campaign around as they have the biggest following.
The pintrest account, is getting lost amonsgt the other platform and has got a strong presence.
Current Stratergy:
-#fashrev
-#whomademyclothes
-encourging people to inside out there clothes to show the labels in there clothes (getting people to think about where there buying there clothes from and if they know where they were made.